Gamification is an increasingly prominent part of digital platforms. Gamified elements, like point systems and leaderboards, are appearing everywhere from financial services to fitness, healthcare and ...

Gamification incorporates gaming elements into complex issues. Winston-Salem State University students and staff are researching how gaming theory helps us learn. The Innovators is available to stream ...

Going to festivals comes with a set of expectations. Attendees typically undergo a series of tasks such as securing a place to stay for the weekend, getting through tedious traffic, navigating a ...

Austin is Co-Founder and CEO to Outfield a CRM company that focuses on leveraging game theory to drive CRM adoption and sales productivity. While the word “gamification” is a 21st-century addition to ...

As a kid playing 80s- and 90s-era strategy games on the family PC, Adrian Hon secretly entertained the idea of designing video games of his own. Deterred by his middle-of-the-road math skills, he ...

Let’s be honest: getting people’s attention online is no easy feat. With distractions everywhere, marketers are always searching for fresh ways to connect with their audience. One approach that’s ...

Have you heard of gamification? It's not a new trend, and it has been sweeping creative marketing professionals all over the world for several years now. If you're new to the world of gamification, it ...

The real fear is the precedent this gamification and memefication of war sets. The difference between propaganda and information is lost.