Yahoo Finance

Modelo Teams Up with Reggie Bush to Recruit Full-Time College Football Fans

The Modelo Recruiter and Reggie Bush · GlobeNewswire Inc. CHICAGO, Sept. 03, 2024 (GLOBE NEWSWIRE) -- As the College Football Playoff (CFP) expands to 12 teams, there’s never been a more exciting time ...
Fast Company

Modelo’s new NA beer might just have the best logo of the year

The world is awash in nonalcoholic beer right now. Athletic led the category with some $95.8 million in sales in 2024, followed by the legacy barons Heineken ($89.45 million), Budweiser ($62.37 ...
Yahoo

Best-Selling Beer in U.S., Modelo, Faces Growing Problem

Add Yahoo as a preferred source to see more of our stories on Google. In June 2023 Modelo Especial overtook Bud Light as the best-selling beer in the United States - and it never looked back as the ...
Forbes

How Modelo Became The No. 1 Beer Brand In America

Forbes contributors publish independent expert analyses and insights. Don Tse is a beverage alcohol writer covering business and innovation. In June 2023, Modelo Especial overtook Bud Light to become ...

Modelo maker Constellation Brands withdraws 2028 guidance due to uncertainty

Constellation Brands withdrew its previously issued fiscal 2028 outlook on Wednesday and reported "subdued" demand across its ...
Marketing Dive

Modelo’s college basketball ad spend jumps 48% as championship fever hits

Modelo launched the 2025 iteration of its “Mark of a Fighter” campaign Wednesday (March 5) with a focus on community strength and shared interests, per information shared with Marketing Dive. The ...
Marketing Dive

Modelo honors Hispanic community to celebrate 100th anniversary

Modelo launched a campaign on Sept. 16 to honor its 100th anniversary, according to information shared with Marketing Dive. The brand is operated by Constellation Brands in the U.S. and Anheuser-Busch ...
AOL

Modelo Loses Best-Selling Beer In US Title: Here's Who Took Over

Two glasses of beer at a bar. — Unsplash - Teo Do Rio Michelob Ultra is now the best-selling beer in the US, overtaking Modelo Especial as its importer faces growing challenges. Anheuser-Busch ...
Direct Marketing News

Marketing Insights: Modelo’s Success in the Beer Market

To learn more about our editorial approach, explore The Direct Message methodology. Modelo didn’t just dethrone Bud Light—it cracked a cultural code. In 2023, Modelo Especial became the top-selling ...
Yahoo Finance

Modelo® Unveils Limited-Edition Modelo® Noche Especial, a Holiday Beer Celebrating the Spirit of Noche Buena

Modelo Noche Especial—a limited-edition amber, holiday beer— is launching to embrace the cherished Mexican holiday of Noche Buena celebrated by millions in the U.S. · GlobeNewswire Inc. CHICAGO, Nov.
CNBC

How Modelo dethroned Bud Light to become the top-selling U.S. beer

Modelo Especial's U.S. owner and distributor wants to emphasize that the brand's rise to the top of the country's beer market didn't happen overnight. "The fact that we became the No. 1 beer in ...