In this Industry Insights roundtable, vendors examine how platform priorities are shifting, what defines a “strategic” ...

And in IPL 2026, connected TV seems to be playing a very different game from traditional television. Fresh data from TAM Sports shows that advertising trends across Linear TV and CTV diverged sharply ...

Data from TAM Sports indicate that streaming and broadcast are no longer competing mediums but complementary pillars ...

Though ad budgets are expected to remain tight in 2026, advertisers are bullish about connected TV’s prospects. Nearly 70% of CTV advertisers expect to increase their spending this year on the channel ...

Screamer (2-Player Split-screen Gameplay) IGN's Alan Knight and Max Scoville dive into the neon-drenched dystopia of Screamer! Watch as they go head-to-head and try to handle the blazing-fast arcade ...

On March 24, Mozilla will roll out Firefox 149, which will bring a free, built-in VPN‑style tool and a native split‑screen mode to the browser. The VPN will route Firefox traffic through remote ...

Crumbl saw over 16,000 app downloads, 213% more than its original target, as a result of the cookie bakery chain’s first connected TV campaign, according to information shared with Marketing Dive. The ...

Streaming has officially surpassed traditional television viewing in the US. But while consumer behavior has rapidly evolved, advertising creative on connected TV (CTV) has largely stayed the same. An ...

PCWorld reports that Firefox 149 launches next week with major new features including a free built-in VPN offering 50 GB monthly data in the US, Germany, France, and UK. The update introduces ...

Mozilla just announced a handful of new features and updates coming to Firefox version 149 over the next few weeks. The highlight of the announcement is a free built-in VPN, which was promised a few ...

Immediately following YouTube NewFront, UPROXX and Comscore unveil new data confirming UPROXX as a Top 10 CTV entertainment property delivering extraordinary incremental audience reach versus Netflix, ...

Apple’s long-rumored iPhone Fold could finally bring a feature Android phones have had for years: split-screen multitasking. A recent report suggested that Apple may opt for a more iPad-like software ...